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Less Talking. More Living.
Before we have something worth saying, we have to live something worth experiencing. After I delivered my presentation at PPAI Expo in Las Vegas earlier this year, I made a private decision that will likely surprise more than a few people. For the first time in many years, I won't be speaking at most of the promotional products industry's major events. No PPAI Expo, no ASI shows, no regional association circuit, and no Wild Wednesday Webinars until July, 2027. I'll still gl
Bill Petrie
4 days ago3 min read


What If I'm Wrong?
Sometimes the greatest growth begins with a simple question: "What if I'm wrong?" or years, I appreciated the band Rush far more than I actually enjoyed them. That probably sounds strange coming from someone who loves music as much as I do, but it's true. I respected the band's incredible musicianship: Neil Peart was one of the most innovative drummers of all time, Geddy Lee's voice and bass playing were unmistakable, and Alex Lifeson never seemed interested in simply shred
Bill Petrie
Aug 263 min read


Creating Work for Someone Else
The burden of uncertainty usually falls on someone else. Most days, I have difficulty remembering where I left my keys or, even worse, what I was going to do when I walk into the kitchen. I suppose that's simply part of aging, that slight forgetfulness. However, every once in a while, someone says something that just sticks with you. Not because it's especially profound or a statement you agree with, but because it causes you to look at something differently. While planning
Bill Petrie
Aug 193 min read
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